You’ve probably had a conversation where networking has come up. The saying, “It’s not what you know; it’s who you know,” has become especially relevant in recent years. Research suggests that as many as 80% of jobs are filled through networking, while 70% of jobs are never publicly posted on job boards.¹ Essentially, you may be more likely to land a job if you’ve built a strong network.
So, what is networking? Put simply, it’s connecting with and building relationships with others to make informed career decisions or create career opportunities.² Over time, building a strong network can help you advance your career and demonstrate qualities that aren’t necessarily reflected in a resume or cover letter.
Though networking can be beneficial for your career, it can also seem daunting. If you’re an introvert, reaching out to new people or sitting down with someone to learn more about what they do could push you out of your comfort zone. If you’re afraid of rejection, it might be even harder to venture into the unknown.
Here are seven networking tips to help you get started in the professional world.
Start with people you know.
Even if you don’t realize it, you probably already have an extensive network of family, friends, classmates, professors, and coworkers. Some of them may work in a field that interests you, while others may have connections with professionals in your desired field.
Because you already know them, starting a conversation may be much easier. Talking about your career goals can feel more natural when you’re already comfortable with someone.
Ask questions and show interest.
One of the great things about networking is that it doesn’t just mean marketing yourself to people you meet. When you have a conversation with someone new, take the time to learn about their career and experiences. Ask follow-up questions and seek advice from someone with experience in the field. Genuine curiosity can make you seem more authentic than simply trying to impress them.
Use LinkedIn.
LinkedIn is a social media platform designed for professional networking and employment opportunities. It’s a great online resource for making connections with classmates, professors, coworkers, and other professionals.
Find professionals in your field through people you’re already connected with and send them a message to introduce yourself. You can also follow companies and professionals to learn more about your desired career.
Go to smaller events.
Large career fairs and conferences can feel overwhelming. If attending one of these events sounds stressful, consider smaller workshops, panels, or career events where conversations may feel more genuine, deliberate, and relaxed. It can be easier to connect with new people when there are fewer people around.
Use your school’s alumni network.
Use your high school or college to your advantage by reaching out to people who graduated from there. You already have something in common, and many alumni may be more willing to offer advice because they were once in your shoes.³ Ask what they did during school and how they found success in their field.
Follow up.
After meeting with someone, send a quick message to thank them for their time. Mention something you took away from the conversation to show that you value the time they spent speaking with you. By staying in touch, you can turn one conversation into a connection that lasts.
Create relationships, not contacts.
The most important thing to remember when networking is that it’s about people, not checking a box or collecting names. Focus on building genuine connections and offering your help to others when appropriate. Building relationships will prove much more valuable in the future than having a list of people you’ve only spoken to once.
Sources:
- Forbes Technology Council, “Networking: It’s Not What You Think”
- Columbia University Center for Career Education, “What Is Networking and Why Do You Need to Do It?”
- Pursue Networking, “LinkedIn Alumni Networking Strategy”